---
title: Proactively Manage Your Online Reputation | ENT Cloud
description: This guide helps physicians to understand the do’s and don’ts as well as the best practice tips of a reputation management strategy.
image: https://info.ent-cloud.com/hubfs/Social%20Media/ENT_Social/0921_Reputation_Managment_1200x600_ENT.jpg
---

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# Your primary asset is your reputation

Like all aspects of a medical practice – from the front desk to clinical care and revenue cycle management – the relationship cultivated with patients is critical today as online reviews often dictate which doctor a new patient will choose.

 

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#### Cultivate and Protect Your Good Reputation

##### Data Reveals That:

- 94% of patients use online reviews to evaluate physicians
- 48%of patients would go out of their insurance network for a provider with favorable reviews

Bad reviews can cost a practice time, money and loss of potential patients. Counter the negative and accentuate the positive with useful information from this guide.

![search_img](https://info.ent-cloud.com/hs-fs/hubfs/search_img.png?width=547&name=search_img.png "search_img")

### Download Cultivate and Protect Your Good Reputation to help nurture a strong online reputation.

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